Creating a Direct-to-Cart Link

This article will teach you how to create your first Direct-to-Cart link. 

Getting Started: Click "Create New" in the top-right corner

Next, select the "Direct-to-Cart Link" option. 

Note: Destini does not support confirmed affiliate sales reporting for Direct-to-Cart Links. 



Step 1: Enter Campaign Details


This is the internally assigned name of the campaign, and will be used to distinguish from other campaigns in reporting. 

Market URL

This is what gets added to the tail-end of the URL. For example, if you enter "awesome-barz" this would render at the end of your public URL, i.e.

Campaign Start Date

This will be the start date in which your dashboard begins generating reporting. This allows your team to preview the URL without triggering any undesired 'test click' data in the reporting. 



Step 2: Select Retailer

Selecting the Retailer

Select the retailer you'd like to include in your campaign. 

Note: Not all retailers are supported for Direct-to-Cart. 


Step 3: Select Products & Backup Products

Selecting Products

To include a product in the campaign, check the box next to the UPC as shown below.


Editing Existing Products

To edit an existing product, click the 'Edit' icon on the right-hand side of the product selection row.

Adding New Products

To add a new product, click the 'Add New Product' button and enter:

  • GTIN (EAN13 format)
  • Product Name
  • Thumbnail Image

Please note that you will only be able to save the product if all of these fields are correctly populated and the GTIN has been validated.

Select Backup Products

You can set backup products for Destini to use in case the product is out of stock in a consumer's location. After selecting the backup products, you can set the priority order for each backup. 



Step 4: Product Retailer Links

Managing Product Retailer Links

After selecting products and retailers, you can preview URL coverage for the campaign and add any missing URLs before campaign launch.  

Note: It can take up to 48 hours for a new or edited URL to be scraped by our bots and appear within the landing page.




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